< About Us / Meet the Team
Our talented &
experienced team delivers amazing results.
Our dedicated team delivers exceptional results and provides outstanding customer service. We are proud to offer Australia’s top-rated smoke alarms, backed by a comprehensive 10-year warranty.

Phil Baker
Chief Executive Officer

Wini Lam
Production Development Manager

Graham Madden
National Sales Manager

Jem Carins
Financial Controller

Rayne Verity
National Operation Manager

Jessica Harvey
Communications & HR Manager

Taryn Baker
Customer Service Manager

Matt O’Donoghue
WA/SA State Manager

Kim Black
Marketing Coordinator

Harry Williams
QLD Account Manager

Rose MacNellie
Accounts Officer

Julie Foley
Accounts Officer

Kira Herzog
Customer Service

George Cruickshank
NSW/ACT State Manager

Paul De Marigny
VIC/TAS Account Manager

Zane Lockley
VIC/TAS State Manager

Pete Nikolovski
NSW/ACT Account Manager

Anwar Nabhan
QLD State Manager

Darren Wearne
QLD Account Manager

Phil Jones
Warehouse

Luke Willitts
Warehouse Supervisor

Moses Khalil
Technical Support Manager
